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Sportygroup is seeking a Performance Marketing Manager to lead user acquisition efforts across paid social channels, focusing on web and app platforms. The ideal candidate will have experience in campaign management, data-driven strategies, and collaboration with creative and analytic teams. This remote role offers competitive benefits, including flexible hours and quarterly bonuses.
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Job Summary
Lead user acquisition efforts across paid social channels for both web and app platforms.
Design and execute data-driven UA strategies, optimize performance funnels, and collaborate closely with creative, analytics, and product teams to deliver exceptional results in diverse international markets.
Quarterly bonuses, flexible working hours, top-of-the-line equipment, and highly talented, dependable co-workers in a global, multicultural organisation.
Matching Summary
Match Score: 75
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Sportygroup is seeking a Performance Marketing Manager to lead user acquisition efforts across paid social channels, focusing on web and app platforms. The ideal candidate will have experience in campaign management, data-driven strategies, and collaboration with creative and analytic teams. This remote role offers competitive benefits, including flexible hours and quarterly bonuses.
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Skills & Requirements
Must-have
User acquisition across paid social
Meta, TikTok, X, Snapchat campaigns
Data-driven UA strategies
Optimize performance funnels
Collaborate with creative, analytics, product teams
Manage end-to-end campaign operations
Hit performance goals (CPA, ROAS, LTV)
Briefing creatives, particularly UGCs
Test and iterate on creatives, messaging, audience
Monitor and analyze campaign performance
Run structured A/B tests
Stay on top of paid social trends
Build relationships with platform reps
Nice-to-have
Experience in online betting, igaming
Experience with web and app acquisition at scale
Comfortable using AI tools
Additional languages are a plus
Key Requirements
3+ years of experience in performance marketing or user acquisition
Strong focus on paid social channels
Manage campaigns across web and app
Fluency in English required
Deep expertise in Meta Ads Manager, TikTok Ads
Familiarity with AppsFlyer, Google Analytics
Strong analytical mindset
Solid understanding of broader digital marketing mix