Appian is seeking a Field Marketing Manager to develop and execute integrated marketing plans specifically for the Public Sector industry
Job Summary
Appian is seeking a Field Marketing Manager to develop and execute integrated marketing plans specifically for the Public Sector industry.
The role involves managing a rich portfolio of events including trade shows, regional seminars, and executive roundtables while driving lead generation activities.
Appian offers generous benefits including a 401(k) match, flexible time off, paid parental leave, and comprehensive health coverage.
Matching Summary
Appian is seeking a Field Marketing Manager to develop and execute integrated marketing plans specifically for the Public Sector industry.
Salary
Base: $75,000–$175,000 per year; Bonus: Discretionary bonus available based on performance; Benefits: 401(k) match, medical, dental, vision, equity eligibility
Skills & Requirements
Must-have
3+ years field marketing experience
B2G or B2B enterprise software background
Public Sector marketing expertise
Event logistics strategy and execution
Budget management and ROI tracking
Nice-to-have
Understanding of low-code application development
Experience with business process automation
Partner ecosystem management skills
Creative and passionate team member
Data-driven optimization capabilities
Key Requirements
Bachelor's Degree required
3+ years of field marketing or events experience
Direct experience with Defense, Federal Civilian, or State/Local Government marketing