Associate Marketing Manager, Portfolio Growth

Wiley

Beijing, CN
Not specified; competitive compensation based on s...
**
Master's degree in stem preferred
2-5 years marketing or publishing experience
Fluent in english and mandarin
** Wiley is seeking an Associate Marketing Manager for Portfolio Growth in Beijing, focused on driving marketing initiatives for interdisciplinary journal portfolios. The ideal candidate should have 2-5 years of experience in marketing within the publishing industry, possess strong analytical skills, and be fluent in both English and Mandarin. **

Job Summary

  • This role focuses on driving article submissions, brand awareness, and author engagement for interdisciplinary journal portfolios within China.
  • The successful candidate will manage subject-focused WeChat accounts and execute precision digital campaigns to optimize OA revenue and submissions.
  • Wiley offers a culture that values bold ideas, diverse perspectives, and provides meeting-free Friday afternoons for professional development.

Matching Summary

Match Score: 75

** Wiley is seeking an Associate Marketing Manager for Portfolio Growth in Beijing, focused on driving marketing initiatives for interdisciplinary journal portfolios. The ideal candidate should have 2-5 years of experience in marketing within the publishing industry, possess strong analytical skills, and be fluent in both English and Mandarin. **

Salary

Not specified; competitive compensation based on skills and location

Skills & Requirements

Must-have

  • Master's degree in STEM preferred
  • 2-5 years marketing or publishing experience
  • Fluent in English and Mandarin
  • WeChat social media management
  • Digital campaign planning and execution
  • Budget management and ROI tracking

Nice-to-have

  • Overseas study background
  • Experience with global cross-functional teams
  • Insight into researcher market trends
  • Proactive and results-driven mindset
  • Innovative marketing tactics exploration

Key Requirements

  • Master's degree (STEM preferred)
  • 2–5 years of industry experience
  • Fluency in English and Mandarin
  • Proficiency in Microsoft Office suite

Work Rights

Not specified

Tailored Resume

Cover Letter