Manager, Digital Media - Media & Campaign Execution

Walmart

Bentonville, AR, United States
End-to-end media campaign execution
Paid media campaign execution and optimization
Paid media kpis and performance measurement
Lead end-to-end execution of integrated digital media campaigns across channels such as META, TikTok, YouTube, DSP, CTV & more, ensuring accuracy, consistency and alignment with business goals

Job Summary

  • Lead end-to-end execution of integrated digital media campaigns across channels such as META, TikTok, YouTube, DSP, CTV & more, ensuring accuracy, consistency and alignment with business goals.
  • Collaborate with Analytics teams to co-develop a comprehensive media reporting framework designed to track KPIs and performance across campaigns.
  • Walmart offers competitive pay, performance-based bonus awards, and benefits including medical, vision, dental coverage, 401(k), stock purchase, and paid time off.

Matching Summary

Lead end-to-end execution of integrated digital media campaigns across channels such as META, TikTok, YouTube, DSP, CTV & more, ensuring accuracy, consistency and alignment with business goals.

Skills & Requirements

Must-have

  • End-to-end media campaign execution
  • Paid media campaign execution and optimization
  • Paid media KPIs and performance measurement
  • Collaborate with media agency partners
  • Cross-functional collaboration skills
  • Process-driven mindset

Nice-to-have

  • Translate media strategy into execution
  • Develop comprehensive media reporting
  • Drive alignment and visibility
  • Evolve paid media strategy
  • Connect media plans to brand strategy

Key Requirements

  • Bachelor’s degree in Marketing, Business, or related field and 2 years’ experience
  • 4 years’ experience in marketing or related field
  • Digital marketing experience
  • Working with a cross-functional team

Work Rights

Not specified

Tailored Resume

Cover Letter