Sr. Director - Consumer Marketing - Oncology

Lifestylelily

Indianapolis, US
Base: $154,500 - $226,600; bonus/equity: compyny b...
Consumer brand experience strategy
Campaign strategy briefs
Peso channel orchestration
This role is responsible for shaping the US Consumer Brand Experience Strategy and leading the planning, execution, and performance management of Activation Engagement efforts

Job Summary

  • This role is responsible for shaping the US Consumer Brand Experience Strategy and leading the planning, execution, and performance management of Activation Engagement efforts.
  • Lead the development of Experience and Tactic Briefs to drive execution of Activation Engagement efforts beyond core campaigns (e.g., local community programs, digital offerings on owned platforms).
  • Build a high-performing team of expert consumer strategists, creative marketers, and change makers.

Matching Summary

This role is responsible for shaping the US Consumer Brand Experience Strategy and leading the planning, execution, and performance management of Activation Engagement efforts.

Salary

Base: $154,500 - $226,600; Bonus/Equity: Company bonus; Benefits: Comprehensive benefit program

Skills & Requirements

Must-have

  • Consumer Brand Experience Strategy
  • Campaign Strategy Briefs
  • PESO channel orchestration
  • Consumer insights and market insights
  • Cross-functional collaboration

Nice-to-have

  • Consumer-obsessed strategist
  • Creative marketing operator
  • Practical change maker
  • High-performing team culture
  • People-centered company aspiration

Key Requirements

  • Bachelor's Degree
  • 5+ years' experience in pharmaceutical marketing
  • 2+ years' experience in Oncology preferred
  • Authorized to work in the United States on a full-time basis

Work Rights

Must be authorized to work in the US

Tailored Resume

Cover Letter