Lead end-to-end paid social strategy and execution for Later Influence customers, owning large-scale, multi-platform campaigns
Job Summary
Lead end-to-end paid social strategy and execution for Later Influence customers, owning large-scale, multi-platform campaigns.
Develop paid social strategies across Meta, TikTok, YouTube, LinkedIn, Snapchat, and emerging platforms, translating client goals into data-backed media plans.
Stay ahead of evolving advertising trends, platform updates, AI/automation capabilities, and performance best practices to identify new opportunities.
Matching Summary
Lead end-to-end paid social strategy and execution for Later Influence customers, owning large-scale, multi-platform campaigns.
Skills & Requirements
Must-have
Paid social strategy and execution
Multi-platform campaign management
Meta, TikTok, YouTube, LinkedIn, Snapchat
Budget management and optimization
Data-driven performance analysis
Influencer-driven campaign experience
Nice-to-have
Building paid media best practices
Experimenting with new channels
Upskilling team members
Client storytelling and recommendations
Continuous learning and experimentation
Key Requirements
6+ years of hands-on paid social media experience
Proven success managing multi-platform campaigns
Agency experience required
Bachelor’s degree in Marketing, Business, or equivalent experience