Marketing Operations Specialist, Penn State Alumni Association

Penn State Alumni Association

State College, Pennsylvania, United States
Base: $61,800.00 - $102,300.00; bonus/equity: not ...
Hybrid
Bachelor's degree required
3-6 years relevant experience
Data-driven marketing strategies
The role involves leading the architecture and implementation of digital marketing programs to connect alumni with Penn State

Job Summary

  • The role involves leading the architecture and implementation of digital marketing programs to connect alumni with Penn State.
  • Candidates will manage market research projects, including budget management, vendor coordination, and data collection.
  • The position offers a competitive benefits package including comprehensive medical coverage and a generous 75% tuition discount.

Matching Summary

The role involves leading the architecture and implementation of digital marketing programs to connect alumni with Penn State.

Salary

Base: $61,800.00 - $102,300.00; Bonus/Equity: Not specified; Benefits: Comprehensive medical, dental, vision, retirement plans, 75% tuition discount

Skills & Requirements

Must-have

  • Bachelor's Degree required
  • 3-6 years relevant experience
  • Data-driven marketing strategies
  • Marketing automation systems
  • CRM and data integration skills

Nice-to-have

  • Salesforce Marketing Cloud experience
  • Salesforce Engagement Cloud knowledge
  • Passion for higher education mission
  • Creative problem-solving abilities
  • Inclusive environment building

Key Requirements

  • Bachelor's Degree
  • 3 to 6 years relevant experience
  • Authorization to work in the U.S.

Work Rights

Must be authorized to work in the U.S.

Tailored Resume

Cover Letter