Product Marketing Manager, Consumer Apps - Singapore

GOOGLE ASIA PACIFIC PTE. LTD.

Singapore, Singapore
Not specified (assumed to be hybrid based on company culture).
Drive performance and growth marketing campaigns
Own 1p insights and analytics for campaigns
Lead apac first growth efforts
Google Asia Pacific is seeking a Product Marketing Manager for its consumer apps in Singapore. The role involves leading marketing strategies, driving product growth, and collaborating with various teams to enhance user engagement

Job Summary

  • This role involves leading every facet of the product's journey from positioning to external communications.
  • You will work with cross-functional teams across Sales, engineering, and legal to drive product usage.
  • The position requires owning end-to-end full funnel campaign efforts to support Google's consumer products.

Matching Summary

Match Score: 85

Google Asia Pacific is seeking a Product Marketing Manager for its consumer apps in Singapore. The role involves leading marketing strategies, driving product growth, and collaborating with various teams to enhance user engagement.

Skills & Requirements

Must-have

  • Drive performance and growth marketing campaigns
  • Own 1P insights and analytics for campaigns
  • Lead APAC first growth efforts
  • Analyze funnel and usage impact of campaigns
  • Build operational efficiencies for data driven programs

Nice-to-have

  • Experience crafting strategies with consumer insights
  • Ability to influence global and local stakeholders
  • Creative problem solving for complex scenarios
  • Distilling data into actionable communications
  • Designing in-product growth experiments

Key Requirements

  • Bachelor's degree or equivalent practical experience
  • 4 years of experience in marketing fields
  • Experience with quantitative and qualitative consumer insights

Work Rights

Not specified

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