Senior Analyst, Customer Engagement Measurement And Insights

Bristol Myers Squibb UK

**
Python or r for analytical modeling
Multi-touch attribution frameworks
Causal inference methods
** Bristol Myers Squibb is seeking a Senior Analyst for Customer Engagement Measurement and Insights, responsible for analyzing and optimizing omnichannel customer engagement through advanced analytics and AI techniques. The role emphasizes collaboration with various stakeholders, project execution, and mentoring junior analysts, all within a supportive and innovative company culture. **

Job Summary

  • This role involves independently delivering measurement analyses to assess the effectiveness of omnichannel customer engagement across various channels.
  • The position requires applying machine learning techniques to identify patterns in customer engagement, channel synergy, and message performance.
  • Bristol Myers Squibb offers a wide variety of competitive benefits and programs to support employees in pursuing their goals both at work and in their personal lives.

Matching Summary

Match Score: 75

** Bristol Myers Squibb is seeking a Senior Analyst for Customer Engagement Measurement and Insights, responsible for analyzing and optimizing omnichannel customer engagement through advanced analytics and AI techniques. The role emphasizes collaboration with various stakeholders, project execution, and mentoring junior analysts, all within a supportive and innovative company culture. **

Skills & Requirements

Must-have

  • Python or R for analytical modeling
  • Multi-touch attribution frameworks
  • Causal inference methods
  • Omnichannel engagement measurement
  • Statistical analysis and experimentation

Nice-to-have

  • Experience in pharmaceutical industry
  • Familiarity with LLMs and generative AI
  • Cloud-based analytics environments
  • Mentoring junior analysts
  • Strong stakeholder communication skills

Key Requirements

  • BA/BS required; advanced degree preferred
  • 3-5 years professional experience in advanced analytics
  • Proficiency in Python or R
  • Experience with attribution and impact measurement techniques

Work Rights

Not specified

Tailored Resume

Cover Letter