Demand Generation Manager

ABC Fitness

Brazil
Not specified; not specified; benefits: health/den...
Fully remote
10+ years b2b saas marketing experience
Bilingual portuguese/english proficiency
Abm strategy execution for big box gyms
ABC Fitness is seeking a Demand Generation Manager to lead and optimize demand generation strategies for their large gym customers and fitness franchises. The role emphasizes collaboration across teams and requires extensive experience in B2B SaaS marketing, particularly in demand generation

Job Summary

  • The role focuses on designing and executing integrated demand generation programs to fuel pipeline growth and accelerate deal velocity for large gym customers and fitness franchises.
  • Candidates must possess bilingual Portuguese/English skills and over a decade of experience in B2B SaaS marketing with a proven track record in scaling demand generation.
  • The company offers a comprehensive benefits package including health insurance, meal assistance, home office support, and unique perks like collective disconnect days.

Matching Summary

Match Score: 85

ABC Fitness is seeking a Demand Generation Manager to lead and optimize demand generation strategies for their large gym customers and fitness franchises. The role emphasizes collaboration across teams and requires extensive experience in B2B SaaS marketing, particularly in demand generation.

Salary

Not specified; Not specified; Benefits: Health/dental/life insurance, meal allowance, home office stipend, gym access, educational discounts, EAP

Skills & Requirements

Must-have

  • 10+ years B2B SaaS marketing experience
  • Bilingual Portuguese/English proficiency
  • ABM strategy execution for Big Box Gyms
  • Multi-channel campaign management
  • Marketing automation tools expertise

Nice-to-have

  • Experience with fitness franchise ecosystems
  • Strong cross-functional collaboration skills
  • Background in customer lifecycle marketing
  • A/B testing and attribution analysis skills

Key Requirements

  • 10+ years B2B SaaS marketing experience
  • Fluency in Portuguese and English
  • Proven success in ABM and pipeline acceleration

Work Rights

Not specified

Tailored Resume

Cover Letter