Content Optimization Manager

Kimberly-Clark

Chicago, US
Base: 116,380 – 143,740 usd; bonus/equity: eligibi...
Hybrid
Retail pdp content performance analysis
Ai-driven search experience assessment
Scalable test library operationalization
This role is responsible for deep, ongoing analysis of retail PDP content performance including Amazon, Walmart, and Target—and for assessing how brand content appears and performs in AI‑driven search experiences

Job Summary

  • This role is responsible for deep, ongoing analysis of retail PDP content performance including Amazon, Walmart, and Target—and for assessing how brand content appears and performs in AI‑driven search experiences.
  • Lead measurement and insight generation for retail PDPs, diagnosing drivers of visibility and conversion and recommending content optimizations to Brand Discovery Leads and Content Specialists.
  • At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow.

Matching Summary

This role is responsible for deep, ongoing analysis of retail PDP content performance including Amazon, Walmart, and Target—and for assessing how brand content appears and performs in AI‑driven search experiences.

Salary

Base: 116,380 – 143,740 USD; Bonus/Equity: eligibility for a target bonus; Benefits: comprehensive benefits suite, 401(k) and Profit Sharing plan

Skills & Requirements

Must-have

  • Retail PDP content performance analysis
  • AI-driven search experience assessment
  • Scalable test library operationalization
  • Cross-functional collaboration
  • Digital analytics and eCommerce content measurement

Nice-to-have

  • Comfortable operating in ambiguous environments
  • Creating new approaches and frameworks
  • Thought partner to Brand Discovery leaders
  • Familiarity with AI-assisted content workflows

Key Requirements

  • 5 years digital analytics, eCommerce content/SEO/AEO, or retail media analytics
  • Hands-on experience measuring PDP and/or brand.com performance
  • Advanced proficiency in web and eRetail analytics tools
  • Comfort with SEO/AEO tools
  • Experience structuring experiments and interpreting results
  • Strong communication and stakeholder management skills
  • Working knowledge of experimentation platforms and/or SQL/BI

Work Rights

Authorized to work in the role’s country

Tailored Resume

Cover Letter