Senior Analyst, Marketing Analytics & Insights (remote)

Justworks

Remote
Base: $113,460.00 to $143,685.00 py; bonus/equity:...
Remote
Marketing performance analysis
Data visualization dashboards
Sql proficiency
Analyze digital marketing performance across multiple channels and conduct deep-dive analyses to evaluate paid media effectiveness

Job Summary

  • Analyze digital marketing performance across multiple channels and conduct deep-dive analyses to evaluate paid media effectiveness.
  • Maintain data visualization dashboards and reports that track key metrics and KPIs, and streamline reporting processes to surface real-time insights.
  • Partner with marketing, product, engineering, finance, and channel leads to implement robust tracking, forecast spend, and guide investment decisions.

Matching Summary

Analyze digital marketing performance across multiple channels and conduct deep-dive analyses to evaluate paid media effectiveness.

Salary

Base: $113,460.00 to $143,685.00 per year; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Marketing performance analysis
  • Data visualization dashboards
  • SQL proficiency
  • B2B marketing analytics experience
  • Marketing-mix modeling
  • Multi-touch attribution models

Nice-to-have

  • Entrepreneurial environment
  • Data-driven marketing efforts
  • Cross-functional collaboration
  • Creative problem-solving
  • Building networks

Key Requirements

  • 5+ years B2B experience in marketing analytics
  • Proficient in SQL
  • Experienced in Excel, Google Sheets, Tableau, or other BI/reporting platforms
  • Proven track record of using data to drive marketing performance improvements
  • Experience with forecasting and budget modeling

Work Rights

Not specified

Tailored Resume

Cover Letter