Senior Integrated Media And Digital Communication Strategy Manager

Chanel (Australia) Pty Ltd

Shanghai, China
**
Integrated media strategy
Media efficiency and investment management
Consumer engagement strategies
** Chanel is seeking a Senior Integrated Media and Digital Communication Strategy Manager to drive and execute media strategies that align with brand and business objectives in Shanghai, China. The ideal candidate will have over 15 years of media industry experience, particularly in strategy media planning and analytics, with a strong background in luxury brand media. **

Job Summary

  • Drive and execute the Integrated media strategy aligning with goals to answer Brand/ Business objectives, with the best-in-class solution in media efficiency and media investment management.
  • Continue to test & learn the best levers of prospect/ client engagement to meet the brand/ business ambitions.
  • Be on top of the evolving media trends and define the implications for the house, and test and learn new approaches to enhance media efficiency and innovations.

Matching Summary

Match Score: 75

** Chanel is seeking a Senior Integrated Media and Digital Communication Strategy Manager to drive and execute media strategies that align with brand and business objectives in Shanghai, China. The ideal candidate will have over 15 years of media industry experience, particularly in strategy media planning and analytics, with a strong background in luxury brand media. **

Skills & Requirements

Must-have

  • Integrated media strategy
  • Media efficiency and investment management
  • Consumer engagement strategies
  • Media trend analysis
  • Holistic P/O/E integration

Nice-to-have

  • Trusted partner to internal teams
  • Test and learn new approaches
  • Luxury brand media experience

Key Requirements

  • 15+ years media industry experience
  • Good understanding in audience/media planning
  • Spoken and written Chinese and English language
  • Mainland China working experience

Work Rights

Not specified

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