Marketing Director leads the end-to-end brand building and consumer demand generation engine for a ~$1B+ US Adult Nutrition portfolio of Abbott Nutrition
Job Summary
Marketing Director leads the end-to-end brand building and consumer demand generation engine for a ~$1B+ US Adult Nutrition portfolio of Abbott Nutrition.
This role includes building and evolving a high-performing, multi-disciplinary marketing organization and serving as a trusted advisor on brand and demand generation strategy.
The position requires partnering with internal and external agencies, driving business decisions, and fostering a culture of strategic thinking and learning agility.
Matching Summary
Marketing Director leads the end-to-end brand building and consumer demand generation engine for a ~$1B+ US Adult Nutrition portfolio of Abbott Nutrition.
Salary
Base: $171,300.00 – $342,700.00; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
consumer demand generation strategy
media and brand design leadership
marketing investment planning
cross-functional collaboration
market and consumer analysis
P&L management
Nice-to-have
strategic thinking culture
learning agility
succession pipeline development
healthcare category experience
creative development excellence
Key Requirements
12+ years consumer-packaged goods brand management
healthcare category experience preferred
BS/BA in Marketing or related field
MBA preferred
15+ years portfolio-level brand leadership preferred
experience leading multi-disciplinary teams
experience with market research and consumer insights