Marketing Consultant (m/w/d)

Caterpillar of Australia

Munich, Germany
Dealer specific growth plans
Data analysis
Execution plan
The ESD Central Team Marketing Consultant role supports Marketing Managers in the development of dealer specific Growth Plans with scope in machine, technology and aftermarket services

Job Summary

  • The ESD Central Team Marketing Consultant role supports Marketing Managers in the development of dealer specific Growth Plans with scope in machine, technology and aftermarket services.
  • The role involves working in collaboration with Caterpillar and Dealer teams through deep data analysis identifying priority customer segments, problem statements, root causes, potential solutions, and ultimately supporting the creation of a granular execution plan, which will lead to robust governance and growth over the next 3-5 years.
  • Expected travel at 25% - 40%.

Matching Summary

The ESD Central Team Marketing Consultant role supports Marketing Managers in the development of dealer specific Growth Plans with scope in machine, technology and aftermarket services.

Skills & Requirements

Must-have

  • dealer specific Growth Plans
  • data analysis
  • execution plan
  • MS Suite of products
  • Strong Excel and Power Point skills

Nice-to-have

  • Growth and Agility
  • Project Management
  • Initiative
  • Decision Making/Critical Thinking
  • Business Acumen
  • Continuous Learning
  • Customer Focus

Key Requirements

  • Bachelor’s degree
  • 5 years or more of professional experience
  • Experience working with Cat Dealers
  • 2 years of Data Analytics experience
  • 2 years of equipment sales experience

Work Rights

Not specified

Tailored Resume

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