Marketing Manager

CUSHMAN & WAKEFIELD

Develop annual marketing plan
Manage external agencies
Oversee customer experience projects
The incumbent is responsible for defining the shopping center's marketing strategy through the preparation and implementation of an Annual Marketing Plan

Job Summary

  • The incumbent is responsible for defining the shopping center's marketing strategy through the preparation and implementation of an Annual Marketing Plan.
  • The role involves coordinating image policies, institutional relations, and managing external collaborators such as press offices and advertising agencies.
  • The position requires executing Corporate Social Responsibility initiatives and analyzing end-customer feedback through surveys and market studies.

Matching Summary

The incumbent is responsible for defining the shopping center's marketing strategy through the preparation and implementation of an Annual Marketing Plan.

Skills & Requirements

Must-have

  • Develop annual marketing plan
  • Manage external agencies
  • Oversee customer experience projects
  • Execute corporate social responsibility strategies
  • Analyze market research data

Nice-to-have

  • Strong partnership development skills
  • Experience with shopping center operations
  • Excellent stakeholder management abilities

Key Requirements

  • Experience in shopping center marketing
  • Strategic planning capabilities
  • Agency management experience

Work Rights

Not specified

Tailored Resume

Cover Letter