Associate Director - Omnichannel Insights & Data

Bristol Myers Squibb UK

Base: $167,540 - $203,013; bonus/equity: + incenti...
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Digital measurement and analytics platforms
Enterprise bi tools
Campaign optimization solutions
** Bristol Myers Squibb is seeking an Associate Director of Omnichannel Insights & Data to lead digital measurement and analytics platforms, managing various tools and frameworks to optimize marketing efforts and enhance customer experiences. The ideal candidate will have extensive experience in digital analytics, data science, and a strong background in the healthcare or life sciences industry. **

Job Summary

  • The Associate Director, Omnichannel Insights and Data leads the strategy, development, and optimization of digital measurement and analytics platforms.
  • You will champion measurement logic, analytics automation, and insightful frameworks, enabling closed-loop learning and continuous improvement.
  • Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment.

Matching Summary

Match Score: 75

** Bristol Myers Squibb is seeking an Associate Director of Omnichannel Insights & Data to lead digital measurement and analytics platforms, managing various tools and frameworks to optimize marketing efforts and enhance customer experiences. The ideal candidate will have extensive experience in digital analytics, data science, and a strong background in the healthcare or life sciences industry. **

Salary

Base: $167,540 - $203,013; Bonus/Equity: Additional incentive cash and stock opportunities may be available; Benefits: Health Coverage, Wellbeing Support, Financial Well-being and Protection, Work-life benefits

Skills & Requirements

Must-have

  • digital measurement and analytics platforms
  • enterprise BI tools
  • campaign optimization solutions
  • always-on analytics platforms
  • defining enterprise measurement frameworks
  • standardizing leading and lagging KPIs
  • AI, Agentic, & LLM capability development
  • data management frameworks
  • third-party non-personal promotion (NPP) data integration

Nice-to-have

  • transform the lives of patients
  • grow and thrive through opportunities
  • balance and flexibility in our work environment
  • clear, actionable insights
  • stronger business impact
  • insightful frameworks
  • closed-loop learning
  • continuous improvement
  • compelling narrative storytelling

Key Requirements

  • Bachelor's degree in data science, Analytics, Statistics, Economics, Business, or related quantitative field
  • Minimum 5 years of experience in digital analytics, marketing measurement, or commercial insights
  • Demonstrated experience as a product owner for analytics platforms or data products
  • Strong proficiency in attribution, incrementality, and causal inference methods
  • Extensive expertise in campaign measurement, KPI frameworks, and performance optimization
  • Hands-on experience leveraging LLMs for insight generation and enablement
  • Proficiency in SQL, Python, R, and analytics platforms

Work Rights

Not specified

Tailored Resume

Cover Letter