Senior Category Manager, Nrt

Haleon

8+ years pharmaceutical retail experience
Digital marketing model expertise
O2o channel strategy development
The role involves formulating comprehensive business strategies for the O2O channel based on new retail trends and consumer needs

Job Summary

  • The role involves formulating comprehensive business strategies for the O2O channel based on new retail trends and consumer needs.
  • Candidates will lead a professional team to accumulate audience assets and data banks through creative content and medical endorsements.
  • The position requires collaborating with platform partners and internal sales teams to achieve full-channel growth and market share expansion.

Matching Summary

The role involves formulating comprehensive business strategies for the O2O channel based on new retail trends and consumer needs.

Skills & Requirements

Must-have

  • 8+ years pharmaceutical retail experience
  • Digital marketing model expertise
  • O2O channel strategy development
  • Consumer insight and data analysis
  • Team leadership and management

Nice-to-have

  • Experience with instant retail platforms
  • Medical endorsement content creation
  • Cross-functional team collaboration
  • English proficiency required
  • Strategic partnership building

Key Requirements

  • Bachelor's degree or higher
  • 8+ years in pharma retail or digital marketing
  • Proficiency in Office software and PPT
  • Fluency in English speaking and writing

Work Rights

Not specified

Tailored Resume

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