Principal Associate, Insights Creative & Sponsorship

Capital One

McLean, VA, US
Base: $109,900 - $150,500 depending on location; b...
Market research project management
Primary research design and execution
Advertising and media effectiveness research
This role leads the execution, design, and analysis of market research projects that influence marketing and brand strategies

Job Summary

  • This role leads the execution, design, and analysis of market research projects that influence marketing and brand strategies.
  • Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.
  • The position requires 10% travel within the North American Region and provides opportunities to deliver actionable insights that drive business decisions.

Matching Summary

This role leads the execution, design, and analysis of market research projects that influence marketing and brand strategies.

Salary

Base: $109,900 - $150,500 depending on location; Bonus/Equity: Performance based incentive compensation including cash bonuses and/or long term incentives; Benefits: Comprehensive health, financial and other benefits

Skills & Requirements

Must-have

  • market research project management
  • primary research design and execution
  • advertising and media effectiveness research
  • brand measurement and tracking
  • data analysis using Python R SAS SPSS SQL
  • consumer insights storytelling

Nice-to-have

  • flexible and adaptable to change
  • evidence-based marketing mindset
  • strong communication and listening skills
  • creative and persistent idea generation
  • collaborative and team-oriented
  • ability to simplify complex information

Key Requirements

  • Bachelor’s Degree or military experience
  • At least 3 years market research experience
  • Preferred 5+ years primary market research experience
  • Experience with advertising and sponsorship research
  • Experience in financial services industry preferred
  • Proficiency with analytical tools such as Python, R, SAS, SPSS, SQL
  • No employment sponsorship available

Work Rights

Must have valid work authorization; no sponsorship available

Tailored Resume

Cover Letter