Ad/smm-hema -上海

AstraZeneca

Shanghai, China
Develop therapeutic area strategy
Lead cross functional brand team
Manage product portfolio budgets
The role involves developing a comprehensive Therapeutic Area Strategy to optimize product fit and portfolio strength over a five-year period

Job Summary

  • The role involves developing a comprehensive Therapeutic Area Strategy to optimize product fit and portfolio strength over a five-year period.
  • Candidates will lead a cross-functional Brand Team to align brand strategy with overall company priorities and regional sales management goals.
  • The position requires managing marketing budgets, ensuring cost efficiency, and maintaining high standards for training materials and promotional campaigns.

Matching Summary

The role involves developing a comprehensive Therapeutic Area Strategy to optimize product fit and portfolio strength over a five-year period.

Skills & Requirements

Must-have

  • Develop Therapeutic Area Strategy
  • Lead cross functional Brand Team
  • Manage product portfolio budgets
  • Develop clinical support programs
  • Create product launch plans

Nice-to-have

  • Build global AZ network relationships
  • Align team to brand objectives
  • Maximize promotional impact per dollar
  • Foster inclusive diverse team culture

Key Requirements

  • Experience in pharmaceutical marketing strategy
  • Proven track record in brand leadership
  • Ability to manage cross-functional teams
  • Strong financial and budget management skills
  • Knowledge of clinical support program development

Work Rights

Not specified

Tailored Resume

Cover Letter