dgd.vision is seeking a Digital Data Analyst for their US Analytics team, focusing on optimizing digital platforms through data analysis and customer journey insights. The role involves conducting funnel analysis, A/B testing, and KPI tracking to inform data-driven decisions and improve conversion rates
Job Summary
The Digital Data Analyst is responsible for optimising US digital platforms by analysing end-to-end customer journeys, from product registration through to service plan conversion.
The role focuses on using digital behaviour and web analytics data to improve acquisition, conversion rates, and customer lifetime value (CLV).
The analyst works hands on with funnel analysis, A/B testing, KPI tracking, and dashboarding, translating complex data into clear, actionable insights for cross functional teams including Product, Engineering, and Marketing.
Matching Summary
Match Score: 85
dgd.vision is seeking a Digital Data Analyst for their US Analytics team, focusing on optimizing digital platforms through data analysis and customer journey insights. The role involves conducting funnel analysis, A/B testing, and KPI tracking to inform data-driven decisions and improve conversion rates.
Salary
Competitive
Skills & Requirements
Must-have
web analytics platforms
Google Analytics 4
Posthog
Optimizely
Power BI
R Shiny
SQL
A/B testing
Nice-to-have
Python or R or SAS
generalized linear regression
cross-functional team collaboration
Key Requirements
Proficiency in designing and analysing A/B experiments
High-level skills in web analytics platforms
Working experience in data visualization and dashboarding tools
Proficiency with Python or R or SAS for statistical analysis
Working knowledge of generalized linear regression