Director, Marketing – Brand Limca & Advanced Hydration

Coca-Cola HBC AG

Gurgaon, India
Develop and implement marketing strategies
Manage marketing budget
Lead integrated marketing campaigns
Develop and implement marketing strategies to deliver short & long term ambition to grow the isotonic and sports drinks segment in India & Southwest Asia Markets

Job Summary

  • Develop and implement marketing strategies to deliver short & long term ambition to grow the isotonic and sports drinks segment in India & Southwest Asia Markets.
  • Collaborate with cross-functional teams, including R&D, sales, and supply chain, to develop and launch innovative products that meet consumer needs and preferences while being accretive to the portfolio.
  • Work on the most recognised brand in the world and be part of developing the brand's next chapter.

Matching Summary

Develop and implement marketing strategies to deliver short & long term ambition to grow the isotonic and sports drinks segment in India & Southwest Asia Markets.

Skills & Requirements

Must-have

  • Develop and implement marketing strategies
  • Manage marketing budget
  • Lead integrated marketing campaigns
  • Monitor and analyse campaign performance
  • Develop written briefs for agencies

Nice-to-have

  • Thirst for innovation
  • Growth mindset
  • Curious, empowered, inclusive, and agile

Key Requirements

  • 12+ years of experience in brand management
  • MBA Degree required
  • Ability to translate brand vision/strategy
  • Strong collaboration skills
  • Excellent oral and written communication skills
  • Agency project management experience

Work Rights

Not specified

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