Digital Analytics Tracking Specialist (m/w/d)

Dentsu

Augsburg, Germany
Tag management and web analytics
Custom javascript codings
Data collection validation and quality assurance
You will be responsible for tag management and web analytics tracking setups, as well as advising clients on technical issues related to digital analytics

Job Summary

  • You will be responsible for tag management and web analytics tracking setups, as well as advising clients on technical issues related to digital analytics.
  • You will observe trends in tracking, consent, browser restrictions, MarTech, and AI in digital analytics and proactively contribute ideas.
  • Dentsu offers benefits such as Social Impact volunteering days, Mental Health wellness days, sustainability initiatives, and a Learning Allowance.

Matching Summary

You will be responsible for tag management and web analytics tracking setups, as well as advising clients on technical issues related to digital analytics.

Skills & Requirements

Must-have

  • Tag Management and Web Analytics
  • Custom JavaScript Codings
  • Data collection validation and quality assurance
  • Tracking, Consent, Browser Restrictions
  • MarTech and AI in Digital Analytics
  • Technical standards and methods development

Nice-to-have

  • Client consultation on technical topics
  • Proactive idea generation
  • Independent and solution-oriented work
  • Learning new technical developments
  • Workation possibility

Key Requirements

  • Minimum 3 years of experience in tracking & web technologies
  • Good knowledge of JavaScript, HTML, and CSS
  • Good knowledge of Google Tag Manager, Tealium, Google Analytics 4, or Mapp
  • Good German and English language skills

Work Rights

Not specified

Tailored Resume

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