Bachelor's degree or 5 years healthcare marketing experience
Proficiency in microsoft suite products
Knowledge of hipaa privacy rules and regulations
The primary purpose of this role is to develop, coordinate, direct, and administer the facility's marketing and public relations programs to maintain and increase census
Job Summary
The primary purpose of this role is to develop, coordinate, direct, and administer the facility's marketing and public relations programs to maintain and increase census.
The incumbent must ensure all employees follow established policies regarding the release of information while maintaining strict confidentiality of resident care data.
This position requires preparing a departmental operating budget and serving on various committees as directed by the Administrator.
Matching Summary
The primary purpose of this role is to develop, coordinate, direct, and administer the facility's marketing and public relations programs to maintain and increase census.
Skills & Requirements
Must-have
Bachelor's Degree or 5 years healthcare marketing experience
Proficiency in Microsoft Suite products
Knowledge of HIPAA privacy rules and regulations
Experience developing marketing policies and procedures
Ability to manage departmental operating budgets
Nice-to-have
Strong rapport building with internal departments
Creative support for activity and social services
Experience with customer satisfaction survey tracking
Active participation in community civic groups
Calm environment creation and positive emphasis
Key Requirements
Bachelor's Degree from accredited college/university
Five years experience in healthcare marketing/public relations