Integrated Media Communications Planner

BRIQ PTE. LTD.

Singapore
Not specified
Integrated media communication strategy formulation
Digital marketing concepts and best practices
Web analytics tools like google analytics
BRIQ PTE. LTD. is seeking an experienced Integrated Media Communications Planner to develop and execute integrated media communication strategies for clients’ campaigns, focusing on both digital and offline marketing efforts. The ideal candidate should possess a strong understanding of digital marketing concepts, consumer behaviors, and have a blend of creative and analytical skills

Job Summary

  • The role involves formulating integrated media communication strategies that combine creative thinking with data analysis to reach target audiences effectively.
  • Candidates will be responsible for planning, executing, and optimizing online and offline advertising campaigns across various media platforms including digital, press, television, and radio.
  • The position requires working closely with clients, account teams, and creative departments to develop proposals and manage campaign performance using industry resources.

Matching Summary

Match Score: 85

BRIQ PTE. LTD. is seeking an experienced Integrated Media Communications Planner to develop and execute integrated media communication strategies for clients’ campaigns, focusing on both digital and offline marketing efforts. The ideal candidate should possess a strong understanding of digital marketing concepts, consumer behaviors, and have a blend of creative and analytical skills.

Skills & Requirements

Must-have

  • Integrated media communication strategy formulation
  • Digital marketing concepts and best practices
  • Web analytics tools like Google Analytics
  • Target audience analysis and behavior research
  • Campaign performance measurement and reporting

Nice-to-have

  • Creative thinking combined with data analysis
  • Strong negotiation and interpersonal skills
  • Passion for consumer behaviors and technology
  • Experience with B2C social media platforms
  • Resourceful and critical thinking abilities

Key Requirements

  • Proven experience as Integrated Communications Planner or similar role
  • BSc/BA/Masters in psychology, marketing, mass comm or relevant field
  • Excellent understanding of digital marketing concepts and best practices

Work Rights

Not specified

Tailored Resume

Cover Letter