Marketing Specialist

Extendicare

Markham, Ontario, Canada
Hybrid
Brand central coordination
Sgp purchasing network marketing
Talent acquisition marketing
Extendicare is seeking a Marketing Specialist to support various marketing initiatives within its senior care services. The role requires a marketing professional with a background in communications, analytics, and project management, who will work in a hybrid setting

Job Summary

  • The Marketing Specialist supports the development, execution, and optimization of marketing initiatives across Extendicare’s lines of business, including Extendicare (LTC), ParaMed, and SGP Purchasing Network.
  • Key responsibilities include owning Brand Central coordination, SGP Purchasing Network marketing execution, coordinating talent acquisition marketing, executing content updates, analyzing website analytics, and planning/coordinating marketing collateral.
  • Extendicare offers continuous mentorship, life-long learning opportunities, advancement potential, a rewarding work experience, an Employee Family Assistance Program, and a robust benefits package.

Matching Summary

Match Score: 85

Extendicare is seeking a Marketing Specialist to support various marketing initiatives within its senior care services. The role requires a marketing professional with a background in communications, analytics, and project management, who will work in a hybrid setting.

Skills & Requirements

Must-have

  • Brand Central coordination
  • SGP Purchasing Network marketing
  • talent acquisition marketing
  • website content management
  • paid Google and Meta advertising
  • print and out-of-home advertising
  • vendor coordination

Nice-to-have

  • critical thinking
  • attention to detail
  • drive to learn
  • culture of care
  • written and spoken French proficiency

Key Requirements

  • Post-secondary education in marketing and/or communications
  • 3–4 years of experience in marketing communications
  • Experience with website content management, SEO, and analytics
  • Experience with Adobe Creative Suite, WordPress, email platforms
  • Proficiency in Microsoft Word, Excel, and PowerPoint
  • Access to a vehicle and valid driver’s license

Work Rights

Not specified

Tailored Resume

Cover Letter