Influencer Marketing Manager, Wfm Owned & Influencer

Whole Foods Market

TX, United States
78,800.00 - 137,900.00 usd annually py
On-site
Influencer program strategy
Creator relationship management
Influencer brief framework development
This role owns the strategy and vision for Whole Foods Market’s influencer program, including managing creator relationships, developing our bench of brand advocates across micro, mid-range, and macro tiers, and setting the influencer brief framework

Job Summary

  • This role owns the strategy and vision for Whole Foods Market’s influencer program, including managing creator relationships, developing our bench of brand advocates across micro, mid-range, and macro tiers, and setting the influencer brief framework.
  • You'll spend your day building relationships with influencers and creators across Instagram, TikTok, and YouTube.
  • You'll join Whole Foods Market's Social Media & Influencer Marketing team as Influencer Manager, reporting to the Head of Owned & Influencer leading the Influencer & Partnerships function alongside a Coordinator, collaborating daily to build authentic creator partnerships.

Matching Summary

This role owns the strategy and vision for Whole Foods Market’s influencer program, including managing creator relationships, developing our bench of brand advocates across micro, mid-range, and macro tiers, and setting the influencer brief framework.

Salary

78,800.00 - 137,900.00 USD annually

Skills & Requirements

Must-have

  • influencer program strategy
  • creator relationship management
  • influencer brief framework development
  • cross-functional integration
  • campaign execution management
  • budget and resource management

Nice-to-have

  • building authentic creator partnerships
  • social media strategy alignment
  • talent sourcing and negotiation

Key Requirements

  • Experience managing influencer programs
  • Experience across creator tiers
  • Experience with social media strategy

Work Rights

Not specified

Tailored Resume

Cover Letter