Drive incremental, high quality household growth by evaluating campaign strategies and customer targeting approaches
Job Summary
Drive incremental, high quality household growth by evaluating campaign strategies and customer targeting approaches.
Focus on optimizing marketing performance through data-driven insights that improve efficiency, maximize customer net present value, and support long-term customer growth.
Serve as the primary analytics partner for the Enterprise Marketing team, with a specific focus on Checking and Deposit Acquisition.
Matching Summary
Drive incremental, high quality household growth by evaluating campaign strategies and customer targeting approaches.