Paid Marketing Specialist

Sleep Cycle

Göteborg, Sweden
On-site
Meta ads management experience
Tiktok ads campaign optimization
Google search and youtube ads
Sleep Cycle is seeking a Paid Marketing Specialist to enhance user acquisition and growth through performance-driven marketing across various digital channels. The ideal candidate will have hands-on experience with paid media, focusing on both B2C and B2B audiences in a collaborative environment

Job Summary

  • The role focuses on planning, executing, and optimizing paid marketing campaigns across key digital channels to drive user acquisition and revenue growth.
  • Candidates will act as the main point of contact for ad network account managers while continuously optimizing targeting, bidding strategies, and creatives.
  • The position offers a supportive team environment with real impact in a stunning office located on the 20th floor of Kineum in Gothenburg.

Matching Summary

Match Score: 85

Sleep Cycle is seeking a Paid Marketing Specialist to enhance user acquisition and growth through performance-driven marketing across various digital channels. The ideal candidate will have hands-on experience with paid media, focusing on both B2C and B2B audiences in a collaborative environment.

Skills & Requirements

Must-have

  • Meta Ads management experience
  • TikTok Ads campaign optimization
  • Google Search and YouTube ads
  • Apple Search Ads expertise
  • B2C and B2B acquisition strategies
  • Mobile app and web conversion tracking

Nice-to-have

  • App-based business experience
  • Subscription model background
  • Fast-paced growth environment
  • Creative collaboration skills
  • Cross-functional team collaboration

Key Requirements

  • Valid work permit for Sweden required
  • Experience with global paid media campaigns
  • Strong analytical skills for performance data

Work Rights

Must have valid work permit for Sweden

Tailored Resume

Cover Letter