Senior Associate, Brand Identity Strategist

Capital One

McLean, VA, US
Base: $87,700 - $120,100 depending on location; bo...
Not specified (assumed to be hybrid)
Brand strategy experience
Product naming research
Brand architecture knowledge
Capital One is seeking a Senior Associate, Brand Identity Strategist to enhance its branding systems through innovative strategies and governance. The ideal candidate will possess a background in brand and marketing strategy, with an emphasis on collaboration and customer-focused decision-making

Job Summary

  • The role involves building tools, frameworks, and analyses to enable faster strategic creative decisioning for new products.
  • Candidates must conduct research to inform product and service naming in relation to the market while reinforcing the enterprise brand.
  • The position offers performance-based incentive compensation including cash bonuses and long-term incentives alongside comprehensive health benefits.

Matching Summary

Match Score: 75

Capital One is seeking a Senior Associate, Brand Identity Strategist to enhance its branding systems through innovative strategies and governance. The ideal candidate will possess a background in brand and marketing strategy, with an emphasis on collaboration and customer-focused decision-making.

Salary

Base: $87,700 - $120,100 depending on location; Bonus/Equity: Performance based incentive compensation eligible; Benefits: Comprehensive health, financial, and well-being benefits included

Skills & Requirements

Must-have

  • Brand strategy experience
  • Product naming research
  • Brand architecture knowledge
  • Creative team collaboration
  • Governance protocol development

Nice-to-have

  • Evidence-based marketing mindset
  • Storytelling and simplification skills
  • Adaptability to change
  • Customer-focused background
  • Fun and engaging work style

Key Requirements

  • Bachelor's degree or military experience
  • At least 2 years of brand strategy experience
  • 3+ years Fortune 100 brand experience (preferred)
  • No visa sponsorship available

Work Rights

Not specified

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