Associate Manager - Consumer Campaign (vaccines)

539

Hybrid
Campaign execution across digital channels
Medical legal compliance review management
Data-driven performance analysis and optimization
The Associate Manager - Consumer Campaign position at Merck involves executing high-impact marketing campaigns for its Vaccines portfolio, focusing on brand strategy, campaign execution, and performance analysis. The ideal candidate will have 3-5 years of marketing experience, particularly in consumer or FMCG environments, and will possess strong communication and analytical skills

Job Summary

  • This role is critical for delivering high-impact consumer marketing campaigns for the Vaccines portfolio by translating brand strategies into actionable initiatives.
  • The incumbent will manage end-to-end campaign execution, ensuring strict compliance through coordination with Medical, Legal, and Compliance teams.
  • Success requires a strong analytical mindset to interpret data, optimize campaign effectiveness, and provide actionable insights for future investments.

Matching Summary

Match Score: 85

The Associate Manager - Consumer Campaign position at Merck involves executing high-impact marketing campaigns for its Vaccines portfolio, focusing on brand strategy, campaign execution, and performance analysis. The ideal candidate will have 3-5 years of marketing experience, particularly in consumer or FMCG environments, and will possess strong communication and analytical skills.

Skills & Requirements

Must-have

  • Campaign execution across digital channels
  • Medical legal compliance review management
  • Data-driven performance analysis and optimization
  • Stakeholder coordination with cross-functional teams
  • Budget tracking and financial management

Nice-to-have

  • FMCG or nutrition marketing background
  • Multinational company experience
  • Adaptability to new digital tools
  • Proactive hands-on attitude
  • Strong vendor management skills

Key Requirements

  • Bachelor's degree in Marketing, Business Administration, or related field
  • 3-5 years total marketing experience
  • Minimum 2 years in Assistant Brand Manager or equivalent role
  • Fluency in English and Vietnamese

Work Rights

Not specified

Tailored Resume

Cover Letter