Senior Creative Copywriter

IG Group

Bengaluru, India
Creative copywriting strategy
Compelling on-brand copy
Simplify complex financial concepts
Lead creative copywriting strategy and craft compelling, on-brand copy that engages customers, simplifies complex financial concepts, and drives action across all marketing touchpoints

Job Summary

  • Lead creative copywriting strategy and craft compelling, on-brand copy that engages customers, simplifies complex financial concepts, and drives action across all marketing touchpoints.
  • Develop copy strategy and creative concepts across all marketing channels, writing clear, persuasive copy for campaigns, email, social media, website, and app.
  • Collaborate with designers and strategists to develop integrated creative concepts, adapting tone and messaging for different audiences, markets, and product types.

Matching Summary

Lead creative copywriting strategy and craft compelling, on-brand copy that engages customers, simplifies complex financial concepts, and drives action across all marketing touchpoints.

Skills & Requirements

Must-have

  • creative copywriting strategy
  • compelling on-brand copy
  • simplify complex financial concepts
  • digital-first content
  • regulated copy and compliance

Nice-to-have

  • high autonomy
  • cross-functional teams
  • mentor copywriting team
  • B2C and B2B contexts

Key Requirements

  • 5-7+ years copywriting experience
  • Excellent portfolio
  • Strong headline and conceptual thinking
  • Advanced understanding of digital-first content
  • Experience with regulated copy and compliance review

Work Rights

Not specified

Tailored Resume

Cover Letter