Develops and implements social media campaigns to support organizational communications and objectives, reinforcing USG’s brand while accurately representing partner institution programs
Job Summary
Develops and implements social media campaigns to support organizational communications and objectives, reinforcing USG’s brand while accurately representing partner institution programs.
The Social Media Coordinator will be responsible for creating, writing, developing, implementing, and managing content across social media platforms, additional platforms as deemed applicable, and on the website (as needed).
USG promotes a positive institutional culture that enriches the educational experience, supports a healthy workplace environment, and encourages personal and professional growth.
Matching Summary
Develops and implements social media campaigns to support organizational communications and objectives, reinforcing USG’s brand while accurately representing partner institution programs.
Salary
$60,000 – $67,400
Skills & Requirements
Must-have
social media platforms
digital marketing strategies
content management tools
social media campaigns
brand awareness
audience engagement
Nice-to-have
adapting voice and tone
fostering collaboration
innovative strategies
responding to real-time events
handling sensitive communications
Key Requirements
Bachelor's degree
One (1) year of experience
Knowledge of current and emerging social media platforms
Knowledge of digital marketing strategies
Knowledge of analytics tools and metrics
Skill in using analytics dashboards
Skill in developing and executing comprehensive social media campaigns