Marketing Lead

BDO Australia

Australia
**
Marketing agenda leadership
Integrated campaigns and demand generation
Crm and marketing automation leverage
** BDO Australia is seeking a Marketing Lead to guide their marketing strategy and execution within a collaborative environment. The ideal candidate will have extensive experience in senior marketing roles, particularly in B2B settings, with a focus on integrated campaigns and team leadership. **

Job Summary

  • Lead the firm's marketing agenda and drive its delivery, translating strategy into a high-impact program of work.
  • Build momentum through integrated campaigns and demand generation programs, leveraging CRM and marketing automation.
  • Uplift capability, enhance ways of working, and develop a high-performing national team to drive brand strength, client engagement, and growth.

Matching Summary

Match Score: 75

** BDO Australia is seeking a Marketing Lead to guide their marketing strategy and execution within a collaborative environment. The ideal candidate will have extensive experience in senior marketing roles, particularly in B2B settings, with a focus on integrated campaigns and team leadership. **

Skills & Requirements

Must-have

  • Marketing agenda leadership
  • Integrated campaigns and demand generation
  • CRM and marketing automation leverage
  • Thought leadership development
  • National team leadership
  • B2B environments
  • Partner-led environments

Nice-to-have

  • AI and technology openness
  • Continuous improvement focus
  • Collaborative culture
  • Inclusive employer

Key Requirements

  • Senior marketing leadership experience
  • Experience leading national marketing functions
  • Experience partnering with business development teams
  • Experience leveraging CRM and marketing automation
  • Tertiary qualifications in Marketing, Business, or Communications

Work Rights

Not specified

Tailored Resume

Cover Letter