This role will define, build, and optimize Route-to-Market (RTM) and Go-to-Market (GTM) motions for each partner segment to accelerate growth, improve win rates, and enable channel-influenced motions for the Confidence Platform
Job Summary
This role will define, build, and optimize Route-to-Market (RTM) and Go-to-Market (GTM) motions for each partner segment to accelerate growth, improve win rates, and enable channel-influenced motions for the Confidence Platform.
Responsibilities include defining and optimizing RTM & GTM motions for SIs, VARs, and Microsoft (incl. marketplaces), building sell-through motions, and developing segment-specific assets.
AvePoint is the global leader in data security, governance, and resilience, with over 25,000 customers worldwide relying on the AvePoint Confidence Platform.
Matching Summary
This role will define, build, and optimize Route-to-Market (RTM) and Go-to-Market (GTM) motions for each partner segment to accelerate growth, improve win rates, and enable channel-influenced motions for the Confidence Platform.
Skills & Requirements
Must-have
Channel-focused product marketing
Systems Integrators (SIs)
Value-Added Resellers (VARs)
Strategic partners like Microsoft
Cloud marketplaces
Route-to-Market (RTM) motions
Go-to-Market (GTM) motions
Nice-to-have
Accelerate growth
Improve win rates
Enable channel-influenced motions
Own your future
Make an impact
Key Requirements
Experience in channel-focused product marketing
Experience with SIs, VARs, and strategic partners like Microsoft