The Manager, Customer Retention Strategy & Activation is primarily responsible for implementing strategic marketing programs targeted to the Xfinity Residential customer base
Job Summary
The Manager, Customer Retention Strategy & Activation is primarily responsible for implementing strategic marketing programs targeted to the Xfinity Residential customer base.
This individual is accountable for efficiently and effectively translating strategy into executable marketing plans to drive incremental revenue and reduce churn among existing Xfinity customers.
The position requires a proven track record of building successful marketing programs to accomplish strategic objectives.
Matching Summary
The Manager, Customer Retention Strategy & Activation is primarily responsible for implementing strategic marketing programs targeted to the Xfinity Residential customer base.
Skills & Requirements
Must-have
customer retention strategy implementation
develop and deploy quarterly activation plans
measure individual campaign performance
drive customers to low-cost digital channels
Nice-to-have
growth mindset
lead with positivity
own the customer experience
Key Requirements
5-7 years of related experience
Bachelors or equivalent
Omni-channel marketing in a business-to-consumer environment