Senior Product Marketing Manager - Adobe Express

Adobe

Noida, India
Define product positioning and messaging
Customer research and behavioral data analysis
Execute strategic programs independently
Define compelling product narratives tailored to India’s key customer segments, with a focus on SMBs and creators

Job Summary

  • Define compelling product narratives tailored to India’s key customer segments, with a focus on SMBs and creators.
  • Identify high-impact product opportunities by conducting customer research and analyzing behavioral data across various digital touchpoints.
  • This is a high-impact role where you’ll shape how Adobe Express is perceived and adopted in India.

Matching Summary

Define compelling product narratives tailored to India’s key customer segments, with a focus on SMBs and creators.

Skills & Requirements

Must-have

  • Define product positioning and messaging
  • Customer research and behavioral data analysis
  • Execute strategic programs independently
  • Cross-functional collaboration
  • Marketing plan development
  • Represent Adobe Express in customer conversations

Nice-to-have

  • Passion for crafting product narratives
  • Bias for action and problem-solving
  • Ability to influence without authority
  • Familiarity with India's tech ecosystem

Key Requirements

  • 8–12 years of experience in product marketing, growth marketing, or strategy
  • Proven ability to define product positioning and messaging
  • Strong analytical skills with experience in customer research
  • Experience implementing pivotal initiatives independently
  • Excellent storytelling and communication skills
  • Familiarity with India’s tech and creator ecosystem

Work Rights

Not specified

Tailored Resume

Cover Letter