Senior Marketing Manager, Product And Service

Bdjobs

Durham, NC, USA
Fully remote
6+ years marketing experience
Product launch and lifecycle management
Go-to-market strategy execution
The role is responsible for driving commercial success and market differentiation for Parata's vial automation and inventory management portfolios

Job Summary

  • The role is responsible for driving commercial success and market differentiation for Parata's vial automation and inventory management portfolios.
  • Candidates must lead product launches, execute go-to-market strategies, and ensure measurable impact across retail, long-term care, and health system segments.
  • BD offers a culture that values creativity, innovation, and on-site collaboration with a minimum of 4 days in the office per week.

Matching Summary

The role is responsible for driving commercial success and market differentiation for Parata's vial automation and inventory management portfolios.

Skills & Requirements

Must-have

  • 6+ years marketing experience
  • Product launch and lifecycle management
  • Go-to-market strategy execution
  • CRM and analytics tools proficiency
  • Omnichannel campaign design

Nice-to-have

  • Experience in pharmacy automation industry
  • Tailored marketing for healthcare segments
  • Strong written and verbal communication
  • Tradeshow strategy and planning
  • Service marketing initiatives

Key Requirements

  • Bachelor's degree required; Master's preferred
  • 6+ years of marketing experience
  • Experience with Salesforce and Power BI
  • Willingness to travel up to 20%

Work Rights

Not specified

Tailored Resume

Cover Letter