Vp, Integrated Media Planning (b2b)

Dentsu Aegis Network

California, US
Base: $164,000-$200,000; bonus/equity: not specifi...
Hybrid
Integrated media planning leadership
B2b media landscape expertise
Senior client relationship management
Assume responsibility for a large integrated account across multiple channels, providing media and account leadership with strategic direction

Job Summary

  • Assume responsibility for a large integrated account across multiple channels, providing media and account leadership with strategic direction.
  • Cultivate client and media relationships at senior levels, acting as the ultimate media consultant and managing team, strategy, media, and financial performance.
  • The role requires a deep understanding of B2B planning, digital and traditional media, analytics, and project management, with proven leadership ability in managing multiple teams.

Matching Summary

Assume responsibility for a large integrated account across multiple channels, providing media and account leadership with strategic direction.

Salary

Base: $164,000-$200,000; Bonus/Equity: Not specified; Benefits: Medical, vision, dental, 401(k) matching, PTO, life insurance, disability insurance, paid holidays, sick leave, parental leave

Skills & Requirements

Must-have

  • Integrated media planning leadership
  • B2B media landscape expertise
  • Senior client relationship management
  • Communications planning and strategy
  • Media activation across channels
  • Team management and development

Nice-to-have

  • Big-picture strategic thinking
  • Cultivating senior-level relationships
  • Industry information sharing
  • Developing agency revenue streams
  • Collaborative cross-disciplinary work

Key Requirements

  • Bachelor’s degree in marketing or related field
  • 12+ years of media planning experience
  • Progressive client management experience
  • Hands-on programmatic, search, social, mobile knowledge
  • Deep understanding of digital and traditional media
  • In-depth B2B planning experience
  • Experience managing multiple groups of planners

Work Rights

Not specified

Tailored Resume

Cover Letter