Email Marketing Specialist

Bellroy

Collingwood, Australia
Hybrid (on-site with flexible remote options)
Crm and lifecycle marketing experience
Build, manage, and optimize email flows
Customer segmentation and personalization
Bellroy is seeking an Email Marketing Specialist to enhance its CRM program and lifecycle marketing efforts. The ideal candidate will have 3-5 years of experience in CRM, particularly in e-commerce or direct-to-consumer brands, and will be responsible for managing and optimizing email campaigns and customer segmentation

Job Summary

  • Bellroy is looking for an Email Marketing Specialist to own and drive their email and lifecycle marketing program.
  • The role involves managing flows, campaigns, segmentation, testing, and reporting, with a focus on using data to improve performance.
  • The company values a diverse crew and encourages applications even if experience isn't an exact match.

Matching Summary

Match Score: 85

Bellroy is seeking an Email Marketing Specialist to enhance its CRM program and lifecycle marketing efforts. The ideal candidate will have 3-5 years of experience in CRM, particularly in e-commerce or direct-to-consumer brands, and will be responsible for managing and optimizing email campaigns and customer segmentation.

Skills & Requirements

Must-have

  • CRM and lifecycle marketing experience
  • Build, manage, and optimize email flows
  • Customer segmentation and personalization
  • Email platforms and customer data tools
  • Own CRM performance metrics
  • Cross-functional collaboration

Nice-to-have

  • Experience with SMS as a channel
  • Detail-oriented and process-driven
  • Proactive and sees opportunities

Key Requirements

  • 3-5 years of hands-on CRM or lifecycle marketing experience
  • Experience in ecommerce, retail, or direct-to-consumer brands
  • Comfortable owning performance metrics (email revenue, retention rates, etc.)

Work Rights

Not specified

Tailored Resume

Cover Letter