Retail Marketing Manager

Lithia & Driveway

South Florida, US
Base: $80,000–$125,000 annually; bonus/equity: + b...
Experience in automotive marketing
Dealership operations knowledge
Data-driven storytelling ability
This role acts as a strategic partner to dealership leaders across South Florida, Tennessee, and Georgia, directly impacting performance across up to 25 stores

Job Summary

  • This role acts as a strategic partner to dealership leaders across South Florida, Tennessee, and Georgia, directly impacting performance across up to 25 stores.
  • The successful candidate will drive performance by leading marketing strategies that improve sales, profitability, and customer loyalty while leveraging data into actionable results.
  • The position offers a comprehensive benefits package including medical, dental, vision, 401(k), and employee stock purchase plans alongside competitive pay ranging from $80,000 to $125,000 annually.

Matching Summary

This role acts as a strategic partner to dealership leaders across South Florida, Tennessee, and Georgia, directly impacting performance across up to 25 stores.

Salary

Base: $80,000–$125,000 annually; Bonus/Equity: Plus bonus potential; Benefits: Medical, Dental, Vision, 401(k), Stock Purchase Plan

Skills & Requirements

Must-have

  • Experience in automotive marketing
  • Dealership operations knowledge
  • Data-driven storytelling ability
  • Google Analytics proficiency
  • CRM tools expertise
  • Performance marketing understanding

Nice-to-have

  • Strong influence on leadership decisions
  • Customer lifecycle strategy experience
  • Ability to work up to 45% travel
  • Collaboration with OEMs and vendors
  • Strategic partnership mindset

Key Requirements

  • High School graduate or equivalent
  • 18 years or older
  • Experience in multi-location retail marketing

Work Rights

Not specified

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