Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway (LAD)

South Florida, US
$80,000-$125,000 annually; anticipyted starting py...
On-site
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 auto dealerships across South Florida, Tennessee, and Georgia. The role emphasizes enhancing customer loyalty, driving traffic, and fostering partnerships with Store Leaders and OEMs

Job Summary

  • The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • This role involves strategic marketing oversight, designing customer loyalty initiatives, managing OEM partnerships, and providing data-driven guidance to Store Leaders.
  • We offer best in class industry benefits including competitive pay, medical, dental, vision plans, paid holidays & PTO, and a 401(k) Retirement Plan.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 auto dealerships across South Florida, Tennessee, and Georgia. The role emphasizes enhancing customer loyalty, driving traffic, and fostering partnerships with Store Leaders and OEMs.

Salary

$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Benefits: Medical, Dental, Vision, PTO, 401(k)

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Leverage internal technology

Nice-to-have

  • Entrepreneurial high-performance culture
  • Foster OEM relationships
  • Adapt to changing market conditions

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of the automotive industry
  • Experience using Google Analytics, CRM Systems, and Microsoft Office Suite
  • Proficiency in data analysis

Work Rights

Not specified

Tailored Resume

Cover Letter