The Marketing Executive is responsible for designing, executing, and optimizing integrated marketing programmes that create and accelerate pipeline for UK and broader EMEA sales teams
Job Summary
The Marketing Executive is responsible for designing, executing, and optimizing integrated marketing programmes that create and accelerate pipeline for UK and broader EMEA sales teams.
Key responsibilities include planning and executing demand generation and ABM campaigns with a heavy emphasis on in-person and virtual events, and owning the end-to-end field marketing event lifecycle for the UK market.
Unisys offers an international and varied field of work with worldwide opportunities, a focus on Corporate Social Responsibility and DEI standards, and support for individual potential realization through programs like Unisys University and MBA sponsorship.
Matching Summary
The Marketing Executive is responsible for designing, executing, and optimizing integrated marketing programmes that create and accelerate pipeline for UK and broader EMEA sales teams.
Skills & Requirements
Must-have
B2B demand generation
ABM campaign execution
Field marketing events
Salesforce for analysis
Marketing automation platform
Power BI reporting
UK market focus
Nice-to-have
Enterprise technology marketing
SaaS marketing experience
Data-driven problem solver
Fast-paced matrixed environment
Global campaign adaptation
Key Requirements
Experience in B2B demand generation, ABM, or field marketing
Hands-on experience with Salesforce
Experience with at least one marketing automation platform
Proven ability to build and interpret reports and dashboards