Senior Principal | Content Strategy

Epicor

Austin, Texas, United States
Hybrid
Content strategy and performance
Content system for growth
Seo/geo and conversion optimization
Lead how Epicor connects content to performance, driving growth in organic discovery and improving conversion across the digital journey

Job Summary

  • Lead how Epicor connects content to performance, driving growth in organic discovery and improving conversion across the digital journey.
  • Build and operate a content system that increases qualified traffic and converts that traffic into pipeline, partnering across Product Marketing, Demand Gen, Brand, and Digital.
  • Epicor offers competitive pay and benefits, including comprehensive health and wellness, internal mobility, career development, education support, and an inclusive global workplace.

Matching Summary

Lead how Epicor connects content to performance, driving growth in organic discovery and improving conversion across the digital journey.

Skills & Requirements

Must-have

  • Content strategy and performance
  • Content system for growth
  • SEO/GEO and conversion optimization
  • AI-driven search discovery
  • Content performance model
  • Stakeholder management across functions

Nice-to-have

  • Content for AI Overviews
  • Content-led CRO experience
  • Global content governance
  • Experience with multiple sites
  • Working across time zones

Key Requirements

  • Current experience in Enterprise content strategy
  • Actively using AI tools in daily practice
  • Connecting content to business outcomes
  • Understanding of AI-driven discovery models
  • Broad-based marketing experience
  • Power user of data & analytics tools

Work Rights

Not specified

Tailored Resume

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