Senior Brand Manager - Whiskey Education

Pernod Ricard

London, United Kingdom
On-site
Whiskey/spirits marketing experience
Global education programmes
Content development and training
Develop strategic development, management, and activation of global education programmes across the Single Malt portfolio

Job Summary

  • Develop strategic development, management, and activation of global education programmes across the Single Malt portfolio.
  • Create engaging, scalable training content across in-person, digital, and hybrid channels, ensuring brand education assets reflect authenticity and heritage.
  • The role offers a hybrid working approach, a comprehensive benefits package including health, lifestyle, and gift/discount options, and a commitment to diversity and inclusion.

Matching Summary

Develop strategic development, management, and activation of global education programmes across the Single Malt portfolio.

Skills & Requirements

Must-have

  • Whiskey/Spirits Marketing experience
  • Global education programmes
  • Content development and training
  • Influencer and community engagement
  • Strategic development and management

Nice-to-have

  • Digital and AI innovation
  • Thought leadership
  • Cross-market knowledge sharing

Key Requirements

  • 5+ years of experience in Whisky/Spirits Marketing
  • Experience working on global education or ambassador programmes
  • Strong understanding of Single Malt Whisky and the spirits category

Work Rights

Not specified

Tailored Resume

Cover Letter