Director, Partner Marketing

Workday

Pleasanton, CA, USA
Base: $205,200 - $307,800 usd (pleasanton); base: ...
Hybrid
10+ years b2b marketing experience
5+ years partner or channel marketing
Enterprise saas experience preferred
Workday is seeking a Director of Partner Marketing to lead the global partner marketing strategy, aiming to enhance revenue and strategic alliances through collaboration with partners. The ideal candidate should have over ten years of B2B marketing experience, particularly in partner or channel marketing, along with strong leadership skills

Job Summary

  • The role involves defining and owning the partner marketing strategy for an ecosystem of strategic, channel, technology, and services partners to drive growth.
  • Candidates must have led end-to-end content development and delivered executive keynotes for partner audiences exceeding 1,000 attendees.
  • Workday offers a flexible work approach combining in-person time and remote work, requiring at least half of the time each quarter to be spent in the office or field.

Matching Summary

Match Score: 85

Workday is seeking a Director of Partner Marketing to lead the global partner marketing strategy, aiming to enhance revenue and strategic alliances through collaboration with partners. The ideal candidate should have over ten years of B2B marketing experience, particularly in partner or channel marketing, along with strong leadership skills.

Salary

Base: $205,200 - $307,800 USD (Pleasanton); Base: $173,300 - $307,800 USD (Other US locations); Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants

Skills & Requirements

Must-have

  • 10+ years B2B marketing experience
  • 5+ years partner or channel marketing
  • Enterprise SaaS experience preferred
  • End-to-end content development for keynotes
  • Joint go-to-market strategy execution
  • Pipeline and revenue impact measurement
  • Team leadership and scaling experience

Nice-to-have

  • Experience with global SI/GSIs and VARs
  • Familiarity with PRM platforms like Salesforce
  • Strong storytelling and relationship building
  • Comfortable in matrixed fast-paced environments
  • Executive presence and senior engagement
  • Innovative approach to testing new channels

Key Requirements

  • 10+ years B2B marketing experience
  • 5+ years focused on partner/alliance/channel marketing
  • Proven success driving measurable pipeline and revenue
  • Strong leadership managing and scaling teams
  • Deep understanding of enterprise sales cycles
  • MBA or equivalent business/marketing experience

Work Rights

Not specified

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