Lifecycle Marketing Manager

AUTODESK

Base: $117,000 - $209,330; bonus/equity: annual ca...
Hybrid
Data-driven marketing experience design
Customer lifecycle engagement
In-product experiences
Autodesk is seeking a Lifecycle Marketing Manager to join their Digital and Ecommerce team, focusing on data-driven marketing strategies to enhance customer engagement and retention. The ideal candidate will have extensive experience in B2B SaaS marketing, particularly in analyzing customer data to improve targeted marketing efforts

Job Summary

  • Join the Lifecycle Marketing Team, a dynamic group within the Digital and Ecommerce (DEC) organization, spearheading data-led engagements across the full customer lifecycle.
  • Drive the strategy for targeted Lifecycle Marketing experiences that address top renewal risks and growth opportunities.
  • From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work.

Matching Summary

Match Score: 85

Autodesk is seeking a Lifecycle Marketing Manager to join their Digital and Ecommerce team, focusing on data-driven marketing strategies to enhance customer engagement and retention. The ideal candidate will have extensive experience in B2B SaaS marketing, particularly in analyzing customer data to improve targeted marketing efforts.

Salary

Base: $117,000 - $209,330; Bonus/Equity: annual cash bonuses, stock grants; Benefits: comprehensive benefits package

Skills & Requirements

Must-have

  • data-driven marketing experience design
  • customer lifecycle engagement
  • in-product experiences
  • marketing technology systems
  • customer data analysis

Nice-to-have

  • scientific curiosity
  • flair for designing targeted experiences
  • ownership mindset
  • influencer in a matrixed organization

Key Requirements

  • 5+ years in-house marketing experience
  • B2B, SaaS company experience preferred
  • Experience delivering against SaaS post-purchase metrics
  • Experience with Marketing and Customer Success systems
  • Strong communicator, written and verbal

Work Rights

Not specified

Tailored Resume

Cover Letter