Group Head - Programmatic

EssenceMediacom Ltd

Mumbai, India
On-site
Programmatic media buying expertise
Data-driven digital media strategy
Automation at scale implementation
The role involves transforming the agency's digital media buying from manual processes to data and technology-driven strategies

Job Summary

  • The role involves transforming the agency's digital media buying from manual processes to data and technology-driven strategies.
  • You will drive the programmatic direction for the largest media agency in India across all publishers and vendors.
  • Success requires establishing thought leadership and securing strategic wins by growing programmatic buying business for key clients.

Matching Summary

The role involves transforming the agency's digital media buying from manual processes to data and technology-driven strategies.

Skills & Requirements

Must-have

  • Programmatic media buying expertise
  • Data-driven digital media strategy
  • Automation at scale implementation
  • Cross-functional team leadership
  • ROI optimization for clients

Nice-to-have

  • Thought leadership in industry trends
  • Experience with AI-driven platforms
  • Strategic business proposal skills
  • Cultivating trust in client experiences

Key Requirements

  • Group Head level experience
  • Deep awareness of programmatic platforms
  • Proven track record in media transformation

Work Rights

Not specified

Tailored Resume

Cover Letter