Cross-functional collaboration with marketing and medical teams
The Brand Manager is responsible for defining product strategy in agreement with local management and global marketing, and implementing supporting tactical plans to ensure brand growth
Job Summary
The Brand Manager is responsible for defining product strategy in agreement with local management and global marketing, and implementing supporting tactical plans to ensure brand growth.
The role includes leading promotional activities, monitoring brand budgets, and collaborating with marketing and medical teams to maximize activities within the assigned territory.
Ensuring compliance with regulatory requirements and maintaining a healthy and safe workplace by adhering to Novartis HSE and ISEC standards are key responsibilities.
Matching Summary
The Brand Manager is responsible for defining product strategy in agreement with local management and global marketing, and implementing supporting tactical plans to ensure brand growth.
Skills & Requirements
Must-have
Product strategy definition and implementation
Brand budget monitoring and control
Cross-functional collaboration with marketing and medical teams
Execution of promotional activities
Compliance with regulatory and safety guidelines
Nice-to-have
Project management skills
Digital marketing expertise
Customer orientation
Stakeholder engagement and management
Negotiation skills
Operational excellence
Key Requirements
Minimum 5 years pharmaceutical industry experience