Senior Demand Generation Specialist

PTC

Boston, MA, United States
Demand generation campaign management
Email and ppc campaign execution
Lead generation and seo optimization
PTC is a global software company focused on transforming the physical and digital worlds to improve operations and empower people

Job Summary

  • PTC is a global software company focused on transforming the physical and digital worlds to improve operations and empower people.
  • The Senior Demand Generation Specialist will shape programs to build brand awareness and drive demand for Kepware software across various engineering industries.
  • PTC values diversity and inclusion, fostering an environment where all employees can bring their authentic selves to work and grow professionally.

Matching Summary

PTC is a global software company focused on transforming the physical and digital worlds to improve operations and empower people.

Skills & Requirements

Must-have

  • Demand generation campaign management
  • Email and PPC campaign execution
  • Lead generation and SEO optimization
  • Salesforce and Qlik CRM usage
  • Google Analytics proficiency

Nice-to-have

  • Experience with 6Sense and Motiva AI
  • Content creation and technical SEO
  • Collaboration with cross-functional teams
  • Presentation skills for executive audiences
  • Working with third-party media and distributors

Key Requirements

  • Bachelor's degree
  • 3-5 years marketing or demand generation experience
  • Proven software industry experience
  • Experience in e-commerce and online performance
  • Ability to deliver executive-level presentations

Work Rights

Not specified

Tailored Resume

Cover Letter